By maximizing the recreational value of their land, farmers and ranchers could reap an additional $20.000 per year without sowing a single seed, according to Daryl Jones of the Natural Resources Enterprises Program at Mississippi State University.

Jones spoke at the American Farm Bureau Federation’s 93rd Annual Meeting in Honolulu.

A recent study in Mississippi showed recreational potential increased land value by $654 per acre, or 52 percent. That’s on top of the agricultural and timber value of the land, and it’s not unique to Mississippi.

Read More: Southeast Farm Press

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